MAYDI.
MAYDI is a contemporary and sustainable knitwear brand based in Buenos Aires. This brand lays its foundation upon a particular concept of time: ageless contemporary design. To attain this, each garment is carefully hand-made, with processes that respect both workers and environment. Likewise, Maydi’s uncompromising care for details enables her to create top-quality durable knitwear. MAYDI’s timeless pieces are enhanced through the unique Argentine know-how of ancient crafts and some of the best natural fibers in the world.
Economic
Exporting 80% of collections from Buenos Aires to Japan and France, including since 2019 London (UK) and Dallas (USA)
*No further information provided
Social
Transparency of supply chain
Fair trade
Provision of equitable opportunities for all its members, particularly the most vulnerable members of community (craftswomen)
Promotes craftsmanship by revaluing two ancestral techniques: loom and crochet.
Proposes reconnecting with the ancestral transmission imbricated in manual textiles in a contemporary way
Environmental
Organic/natural materials
Certified Wildlife Friendly Merino wool
Natural dyes
All procedures and actions are based on scientific research conducted by scientists of the National Research Council of Argentina, in collaboration with two non-government organisations: Wildlife Conservation Society and the Fundación Vida Silvestre Argentina.